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  • Yaskawa Robotics

  • Industrial Automation

From Booth to Boardroom: How 3D Visualization Helped Yaskawa Stand Out

How Yaskawa Robotics transformed their trade show strategy with interactive 3D experiences, cutting costs while dramatically improving engagement and sales cycles.

Results You Can Take to the Bank

higher engagement vs traditional methods

66%

better lead quality

30%

return on investment

5:1

average booth visit time

5-15 min

The Booth-to-Boardroom Challenge

Trade shows are a prime environment for meeting executives, but time is short. Research shows that the average visitor spends only 5 to 15 minutes at a booth. Exhibitors need to capture attention quickly, communicate value clearly, and make a lasting impression....

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AR Innovation That Commanded Attention

Mainstay Digital created an AR experience centered on Yaskawa's PL-Series robot. Rather than displaying static equipment or relying on printed materials, attendees could use their smartphones to view a full-scale AR version of the robot....

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Why C-Suite Executives Responded

Yaskawa's booth drew attention from senior executives for several key reasons:...

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